Carnival says it recently launched Seabourn Encore.
Carnival Corporation & plc (Carnival) Monday announced that, as part of its long term strategy to employ more efficient vessels, it recently launched Seabourn Encore.
Seabourn Encore is noted to be the first of three new ships set to enter service in 2017 across three of Carnival's 10 global cruise brands.
"Introducing new ships is part of our long-term strategy to build state-of-the-art vessels that are highly efficient to operate while creating excitement and demand among consumers," said Roger Frizzell, chief communications officer for Carnival.
Roger Frizzell, Chief Communications Officer, Carnival
Introducing new ships is part of our long-term strategy to build state-of-the-art vessels that are highly efficient
Carnival says it will also launch Princess Cruises' Majestic Princess in April, set to be the world's first cruise ship to be built specifically for the Chinese market.
In July, Carnival's Germany-based AIDA Cruises (AIDA) is also set to launch AIDAperla, which the group calls "one of the world's most environmentally friendly and technologically advanced ships."
As Ship & Bunker reported last March, AIDA took delivery of the AIDAprima, which like AIDAperla, is equipped with a bunker-saving Mitsubishi Air Lubrication System and a specialised fuel efficient hull.